My goal is to convey a variety of unique visual perspectives that have enduring effect
Using graphic design to communicate with your target audience is among the most efficient methods. We frequently have the impression that individuals are drawn in by the graphics more than anything else. YashimaGraphics specializes in using the power of art to assist various businesses to reach their target consumers and realize their aspirations. While graphic design is currently undergoing rapid evolution, I choose to use a hybrid approach that incorporates both historic and cultural components as well as a contemporary look while maintaining a timeless quality to create designs that will last. My objective is to use graphic design to promote your business, brand, or product globally.
In light of my past and career achievements, I earned a Bachelor of Arts in Geography and Economics from Punjab University in India. Growing up in India and living in America as an adult, I met a range of people, that aided my ability to develop my creative abilities and turn them into my passion.
My journey to becoming a graphic designer wasn’t smooth. I stopped fantasizing about my ambition because I had two kids to take care of and home responsibilities. We all know that behind every success story is a figure who serves as an inspiration for us, and for me, that person was my mother. One day, when I was pondering on my history, I recalled my mother’s ability to keep her role as a perfect housewife and a successful fashion designer.
I, therefore, took the step to carry on my mother’s spirit by seeking my aspirations and making them become reality. So, with the support of my family, I worked extremely hard to achieve my goal and be the person I had always wanted to be.
My design language draws from a sense of acknowledgment of the memory of my mother as well as my journey from a youth spent in India and adulthood in America. I feel that my sensibilities are shaped by the cultural aspects of the eastern ethics, while recognizing the distinct significance of western influences. My design ethos is based on my regard for the heritage of the past while continuing to look into the ever evolving process of the future.
The design I wish to bring to the client is based on going straight to their specific objectives with a eye towards performing an imapctful impression. I aim to extract the essence of a particular product through a well conceived approach which would make a sensory experience through the strength of structure and presentation. My design aims to consider the ability of color and shapes to provide a visual perspective which will be memorable.
MY EDUCATION
Certificate of Achievement - Graphic Design & Production
August 2022, Certificate of Achievement – Graphic Design & Production (Digital Art/ Visual Communication) from Golden West College, Huntington Beach, California.
Bachelor Of Arts in Economics & Geography
April 2000, Bachelor Of Arts degree in Economics & Geography from Panjab University, India.
Master of Arts in Economics from Punjabi University, India.
July 2024, Master of Arts degree in Economics from Punjabi University, India.
Software skills
ADOBE PHOTOSHOP
ADOBE ILLUSTRATOR
Indesign
Microsoft word, excel
MY EXPERIENCE
2000-2004 American Academic Placement Services, India, Counselor
2011 - present- PAN MARKETING CONSULTANCY INC. Secretary- Marketing Coordinator